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Discussion Starter · #1 ·
With the Kia Stinger going up against the likes of the A4, C-Class, Giulia, XE, etc. Finding an estimated pricing is quite easy.

Seeing as the Kia Stinger does actually look to be the most "unique" and "aggressive" in it's segment, pricing could look something like $39k to approximately $50ish.

The most expensive in the segment would probably be (as a base) the 4-Series Gran Coupe, some would say it's the competition, some disagree, but that comes with a starting price of $49k although the 3-series comes in at $34k

I think the range of price set above works out as it hovers around the competition but is a bit higher on the starting side of things.

 

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According to pulsenews.co.kr, the Kia Stinger could start at $26,930 in South Korea. A higher performance model could go for $36,000. Tack on transportation fees and the base model could go for around $30,000 in NA?
 

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Discussion Starter · #3 ·
If it is indeed $30k ish or around the early thirties I would be quite the happy camper. At what price point do you think it would be better to go for a competitor?
 

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Wouldn't it directly compete with the Audi A5/S5 Sportback as well as the BMW 4-Series Gran Coupe? Those are around the $40k mark, so the Stinger would need to cost a lot more for people to move on to another brand.
 

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Discussion Starter · #5 ·
The 4-Series Gran Coupe starts just shy of $50k

The S5 Coupe from what I can see on their site starts at $54,600
 

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We need to start a worksheet/survey on the % discount (if any) on the 5 models of the Stinger.

So if you pay $30k (before TT&L) on a $35k MSRP, the % paid is 30/35 = 85.7%

We can see which of the 5 trims has the most or least discounts.
 

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Wait... Kia already announced the official price for their Stinger. Here is the article from Jalopnik, take a look:

  • $31,900 for base Stinger 2.0T
  • $37,000 for Stinger Premium 2.0T
  • $39,000 for GT 3.3 T
  • $43,500 for GT1 3.3T
  • $49,500 for GT2 3.3 T
  • AWD $2,200 for all models
  • Destination $895
 

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The 4-Series Gran Coupe starts just shy of $50k

The S5 Coupe from what I can see on their site starts at $54,600
Looking at the numbers that KStingFan posted it seems like the crowd that will care a bit more about image will go for the base BMW or Audi and I can't blame them, odds are that's where a good portion of people will go. Even these days I think some people will have a hard time accepting they have to pay nearly $50,000 for a top trim Kia.
 

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Most won't care to try and compare the specs of various models before purchasing a vehicle. AS great of a deal the Stinger is, people like my parents will go with what's comfortable and what they're used to, which are the German and Japaneses brands. Maybe if Kia throws in a few more price incentives people will be more willing to give the stinger a try.
 

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Most won't care to try and compare the specs of various models before purchasing a vehicle. AS great of a deal the Stinger is, people like my parents will go with what's comfortable and what they're used to, which are the German and Japaneses brands. Maybe if Kia throws in a few more price incentives people will be more willing to give the stinger a try.
I guess you have a point but it seems these days people are more open than ever to go with a Korean car, they have prove themselves quite a lot over the years which has contributed to their success. After all how else would they justify spending all they have so far for these new vehicles. The Stinger alone was probably the greatest financial risk they took on so far.
 

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In my opinion, this is the most crucial moment for Kia and maybe for the whole Korean automotive market. Stinger is a big risk for Kia brand name. They have to prove to the whole world that they are capable of making this type of good quality car, so in the future, no one will have any cliches or prejudices about Korean autos.
 
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